Stand Out With Custom Shape Labels

Businesses looking to stand out and attract customers should consider custom shape labels. Custom shape labels can be tailored to any packaging type with various shapes, sizes, colors, and designs available. From wine bottles to snack boxes and beyond, specialty custom label printingcan help your business make an immediate impact on potential customers. In this article, we’ll explore the importance of creating custom shape labels, identify different types and tools, and run through all the benefits. Let’s get started!

The Importance of Attracting a Customer’s Eye With Specialty Custom Label Printing

Attracting a customer’s attention is essential for any business. After all, if your product isn’t visible, it can’t be purchased. This is why specialty custom label printing is so important. It helps you stand out from the competition, draws attention to your product, and creates a lasting impression on potential customers.

Custom shaped labels are the perfect solution to attract customers with an eye-catching design. With the ability to choose from a wide range of options, you can create labels that truly stand out on store shelves and draw potential customers in. From classic circles and rectangles to more unique shapes, such as stars and hearts, you have countless options for creating custom-shaped labels that will grab shoppers’ attention.

Why Custom Shape Labels Need To Be Suited To Any Packaging Type

Custom shape labels must be suited for any packaging you may use for your product. It doesn’t matter if your product is packaged in bottles, boxes, or bags; custom shape labels should fit perfectly and be designed with the packaging in mind. By doing this, your label will be more likely to fill out the entire space available on your package, making it easier for customers to spot on store shelves among the other competing products.

Don’t forget the material and adhesives used for custom shape labels. These are equally important components in ensuring that your labels look great and last through wear and tear on retail store shelves or during transportation. Make sure that the materials used are sturdy enough yet still comfortable enough for customers who may touch them while looking at them on display cases or racks.

The Different Types of Custom Shape Labels

From standard die-cut shapes to more complex designs, many types of custom shape labels can help businesses stand out from the competition and promote their brand.

Custom Shape Stickers

The most popular type of custom shape label is the custom shape sticker. These labels are perfect for any product packaging or promotional item, offering businesses the ability to show off their logo. They can be designed with a die-cut edge that mimics any shape, from standard circles and squares to intricate designs like stars, hearts, and animals. Custom shape stickers provide a strong adhesive that lasts longer than standard labels, making them ideal for outdoor use.

Vinyl Labels

Not only do they come in different shapes, but vinyl labels also come in clear or opaque varieties with matte or glossy finishes. They offer the best protection against water and weather damage and are often used on products exposed to harsh conditions, such as outdoor furniture or equipment. They also come in various colors so businesses can match their branding perfectly.

Template-Based Labels

Template-based labels have pre-made designs that are used to create custom shapes with different fonts, sizes, and colors. This allows businesses to quickly create unique labels without sacrificing quality or design appeal. Template-based labels also require less material than traditional die-cut shapes, making them even more affordable for businesses on a budget.

Digital Printing Labels

Digital printing is an advanced method of printing custom shaped labels that offer high-resolution images with vibrant colors and sharp details. With digital printing technology, companies can produce short runs of personalized custom label shapes in full color at highly competitive prices. The process also requires no setup fees, so it’s perfect for small business budgets while still providing an excellent quality product. Plus, digital printing is eco-friendly since it uses fewer resources than lithographic printing methods.

With so many elements to consider in the custom labeldesignprocess, be sure to never overlook the importance of color selection. Learn more today.

Understanding Label Color and Product Packaging

Custom Shape Label Tools

From laser die-cutting to software-based tools, businesses can find the right label solution for their needs.

Custom Label Die-Cutting

Custom label die-cutting is a tried and tested method that allows businesses to produce labels in any shape or size they need. Die-cutting is typically done with tools such as steel rule dies, rotary dies, laser cutting systems, and more. This method benefits large orders of labels with complex shapes or sizes.

Software-Based Design

This program enables businesses to quickly and easily design custom shaped labels from scratch. The software includes templates for various common label shapes and tools for creating unique designs from scratch. Plus, it can be used with any printer or press, so businesses can produce their own one-of-a-kind label designs without outsourcing the work.

Digital Cutting Systems

For businesses that want even more control over their custom shape labels, digital cutting systems are a great option. These systems use computer-controlled knives to precisely cut unique shapes into sheets of paper or vinyl material. Digital cutting systems allow designers to make intricate and complex shapes easily, giving them complete creative freedom.

Traditional Letterpress Methods

With this method, companies use movable type plates and dies to create intricate artwork on paper or vinyl materials that match their desired label shape requirements exactly. Letterpress printing is ideal for those who want an antiquated look on their labels but also have tight tolerances on accuracy and precision in terms of the final product’s dimensions and layout.

The Benefits of Custom Label Printing

Branding: Custom labels can help reinforce your brand identity by incorporating your logo, colors, and other design elements that distinguish your products from competitors.
Product differentiation: Custom labels can help your products stand out on the shelf by featuring unique designs, messaging, and product information that catches the eye of potential customers.
Professional appearance: Custom labels can give your products a more polished and professional appearance, which can help instill confidence in your customers and make them more likely to buy from you again.
Flexibility: Custom labels offer flexibility in terms of design, size, and material, allowing you to create labels tailored to your specific product and packaging needs.
Cost-effective: Custom label printing can be a cost-effective way to produce high-quality labels in small or large quantities without needing expensive equipment or inventory management.

U.S. Tape & Label: The Industry’s Go-To Source for Custom Shape Labels

For almost 50 years, U.S. Tape & Label has been the trusted partner for companies all over the country who need label printing and application services. Our team of in-house experts utilizes modern technology to ensure your labels captivate your customers with attractive designs and crystal-clear prints. We’ll work alongside your manufacturing staff to craft a label that perfectly suits the size, shape, and material of whatever you’re producing, making it stand out on store shelves. Contact us today to get started.